ONLN

Online Retail ETF

ONLN invests in a global portfolio of companies at the forefront of the rising e-commerce theme.

How to Buy
Why ONLN?
Targets High-Growth Innovation

The rise of e-commerce has transformed retail, reshaping shopping habits, spurring the creation of new companies, and forcing traditional retailers to evolve.

Sector & Geographic Diversification*

The online retail economy is transforming multiple industries across nearly all regions of the globe.

Efficient Exposure

ONLN invests in dozens of online retail stocks, including household names like Amazon and lesser-known companies on the rise—all in one convenient trade.

Performance
About the Fund
Exposures
Holdings
Index
Distributions
View fund details

Documents & Downloads

Fund Fact Sheet
This links to a pdf file This link opens a new window
Attribution Report
This links to a pdf file This link opens a new window
NAV History
This links to a pdf file This link opens a new window
Summary Prospectus
Statutory Prospectus
Statement of Add'l Information
Annual Report
Semi-Annual Report

You may order paper copies by contacting ProShares Client Services at 866-PRO-5125 (866-776-5125)

Performance

Growth of $10,000

Since Inception
Since Inception
Year-to-Date
1 Month
3 Months
6 Months
1 Year
3 Years
5 Years
10 Years

Chart is updated nightly to reflect the more recent of the previous day's market closing price or the closing price on the day the fund was last traded.

Total Return

Month-End Total Returns as of 8/31/2025
Fund + Index 1m 3m 6m YTD 1Y 3Y 5Y 10Y Since Inception Inception Date
ONLN Market Price 3.66% 18.79% 23.10% 28.25% 43.07% 18.07% -2.57% -- 5.40% 07/13/2018
ONLN NAV 3.50% 18.78% 23.21% 28.22% 43.11% 18.10% -2.54% -- 5.41% 07/13/2018
ProShares Online Retail Index 3.55% 18.97% 23.58% 28.76% 43.96% 18.78% -2.01% -- 5.98% --

The performance quoted represents past performance and does not guarantee future results. Investment return and principal value of an investment will fluctuate so that an investor's shares, when sold or redeemed, may be worth more or less than the original cost. Shares are bought and sold at market price (not NAV) and are not individually redeemed from the fund. Market price returns are based upon the midpoint of the bid/ask spread at 4:00 p.m. ET (when NAV is normally determined for most funds) and do not represent the returns you would receive if you traded shares at other times. Your brokerage commissions will reduce returns. Current performance may be lower or higher than the performance quoted. For standardized returns and performance data current to the most recent month end, see above.

About the Fund

Snapshot
  • Ticker
    ONLN
  • Intraday Ticker
    ONLN.IV
  • CUSIP
    74347B169
  • Inception Date
    7/13/18
  • Expense Ratio
    0.58%
  • NAV Calculation Time
    4:00 p.m. ET
  • Distributions
    Quarterly
  • Options Available
    Yes
Price
as of 10/09/2025
  • NAV
    $60.58
  • NAV Change
    $-0.87 down caret
  • Market Price
    $60.59
  • Market Price Change
    $-0.96 down caret
  • Trading Volume (M)
    14,144
  • 30-Day Median Bid Ask Spread
    0.07%
  • View Premium / Discount
Snapshot
  • Ticker
    ONLN
  • Intraday Ticker
    ONLN.IV
  • CUSIP
    74347B169
  • Inception Date
    7/13/18
  • Expense Ratio
    0.58%
  • NAV Calculation Time
    4:00 p.m. ET
  • Distributions
    Quarterly
  • Options Available
    Yes
Price
as of 10/09/2025
  • NAV
    $60.58
  • NAV Change
    $-0.87 down caret
  • Market Price
    $60.59
  • Market Price Change
    $-0.96 down caret
  • Trading Volume (M)
    14,144
  • 30-Day Median Bid Ask Spread
    0.07%
  • View Premium / Discount

Exposures

Fund as of 10/09/2025

Holdings

as of 10/09/2025

Weight Ticker Description Exposure Value
(Notional + GL)		 Market Value Shares/Contracts SEDOL Number
24.88% AMZN AMAZON.COM INC -- $20,952,535.48 92,002 2000019
12.31% BABA ALIBABA GROUP HOLDING-SP ADR -- $10,365,396.08 59,681 BP41ZD1
8.19% EBAY EBAY INC -- $6,893,502.92 76,484 2293819
4.75% ETSY ETSY INC -- $4,000,815.46 54,911 BWTN5N1
4.58% BBBY BED BATH & BEYOND INC -- $3,858,219.30 380,495 2855930
4.56% CPNG COUPANG INC -- $3,836,362.97 118,151 BNYHDF3
4.46% CVNA CARVANA CO -- $3,759,433.26 10,442 BYQHPG3
4.35% FIGS FIGS INC-CLASS A -- $3,660,211.52 527,408 BMXXBD9
4.34% CHWY CHEWY INC - CLASS A -- $3,650,913.12 93,326 BJLFHW7
4.06% GCT GIGACLOUD TECHNOLOGY INC - A -- $3,415,991.50 120,070 BP0WTV4
3.96% RVLV REVOLVE GROUP INC -- $3,332,534.00 157,195 BJ1FD74
3.88% W WAYFAIR INC- CLASS A -- $3,264,350.43 41,389 BQXZP64
3.79% BKE BUCKLE INC/THE -- $3,189,418.26 59,129 2149934
2.70% PDD PDD HOLDINGS INC -- $2,270,887.50 17,302 BYVW0F7
2.27% SE SEA LTD-ADR -- $1,912,336.00 10,172 BYWD7L4
2.15% MELI MERCADOLIBRE INC -- $1,808,625.00 795 B23X1H3
1.86% JD JD.COM INC-ADR -- $1,564,929.96 46,068 BMM27D9
1.53% GLBE GLOBAL-E ONLINE LTD -- $1,289,862.00 37,065 BN770J3
1.38% ODD ODDITY TECH LTD-CL A -- $1,162,604.34 22,518 BM9HHR1
-- OZON OZON HOLDINGS PLC - ADR -- $00.00 60,470 BN10NX3
-- -- NET OTHER ASSETS (LIABILITIES) -- $12,017.21 12,017 --
Download Holdings (.csv)This links to a pdf fileThis link opens a new window

Index

as of 6/30/2025

  • Total Number of Companies19
  • Price/Earnings Ratio30.07
  • Price/Book Ratio6.14
  • Avg. Index Market Capitalization$166.99 billion
About the Index

The ProShares Online Retail Index is designed to measure the performance of U.S.-listed companies deemed to be "Online Retailers."

Distributions

For

2025
  • 2025
  • 2024
  • 2020
Ex-Dividend Date Record Date Payable Date Dividend Long-Term Capital Gain Short-Term Capital Gain Return of Capital

 

 

Sources: ProShares, We Are Social, DataReportal, Hootsuite, January 2021

Get the latest perspectives and updates.

*Diversification does not ensure a profit or guarantee against a loss.

For the total return table above, since inception returns are cumulative for funds less than one year old; otherwise, returns are annualized. Market returns are based on the composite closing price and do not represent the returns you would receive if you traded shares at other times. The listing date is typically one or more days after the fund inception date. Therefore, NAV is used to calculate market returns prior to the listing date.

The expense ratio for certain funds includes a contractual fee waiver that results in a lower net expense ratio for some or all periods shown. For information about this ETF’s fees, please see above.

Holdings are subject to change. ProShares may invest in financial instruments (including derivatives) that, in combination, should have daily price return characteristics similar to the fund's benchmark.

Registered Investment Companies are required by the IRS to distribute substantially all of their income and capital gains to shareholders at least annually. For specific tax advice, we recommend you speak with a qualified tax professional.

The performance quoted represents past performance and does not guarantee future results. Investment return and principal value of an investment will fluctuate so that an investor's shares, when sold or redeemed, may be worth more or less than the original cost. Shares are bought and sold at market price (not NAV) and are not individually redeemed from the fund. Market price returns are based upon the midpoint of the bid/ask spread at 4:00 p.m. ET (when NAV is normally determined for most funds) and do not represent the returns you would receive if you traded shares at other times. Your brokerage commissions will reduce returns. Current performance may be lower or higher than the performance quoted. For standardized returns and performance data current to the most recent month end, see above.

Index information does not reflect any management fees, transaction costs or expenses. Indexes are unmanaged, and one cannot invest directly in an index.

There is no guarantee that capital gain distributions will not be made in the future. There is no guarantee that dividends or interest income will be paid.

There is no guarantee any ProShares ETF will achieve its investment objective.

Investing involves risk, including the possible loss of principal. This ProShares ETF is non-diversified and entails certain risks, including imperfect benchmark correlation and market price variance, that may decrease performance. Please see their summary and full prospectuses for a more complete description of risks.

International investments may involve risks from: geographic concentration, differences in valuation and valuation times, unfavorable fluctuations in currency, differences in generally accepted accounting principles, and from economic or political instability.

Investments in smaller companies typically exhibit higher volatility. Small- and mid-cap companies may have limited product lines or resources, may be dependent upon a particular market niche and may have greater fluctuations in price than the stocks of larger companies. Small- and mid-cap companies may lack the financial and personnel resources to handle economic or industry-wide setbacks and, as a result, such setbacks could have a greater effect on small- and mid-cap security prices.

Investments in the consumer discretionary and retailing industries are subject to risks such as changes in domestic and international economies, interest rates, competition and consumer confidence; disposable household income; consumer tastes and preferences; intense competition; changing demographics; marketing and public perception; and dependence on third-party suppliers and distribution systems.

Emerging markets are riskier than more developed markets because they may develop unevenly or may never fully develop. Investments in emerging markets are considered speculative.

Carefully consider the investment objectives, risks, charges and expenses of ProShares before investing. This and other information can be found in their summary and full prospectuses. Read them carefully before investing.

Solactive AG serves as index calculation agent for this index and performs routine daily calculations and maintenance (e.g., reconstitution, rebalancing, and corporate actions). "Solactive AG," a registered trademark of Solactive AG has been licensed for use by ProShare Advisors LLC ("ProShares"). SOLACTIVE AG AND ITS AFFILIATES MAKE NO WARRANTIES, EXPRESS OR IMPLIED, AND BEAR NO LIABILITY WITH RESPECT TO THE INDEX, PROSHARES, OR THE FUND.

Quote data provided by Interactive Data - Real Time Services, Inc. and subject to terms of use.

ProShares are distributed by SEI Investments Distribution Co., which is not affiliated with the funds’ advisor or sponsor.

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