ONLN

Online Retail ETF

Why ONLN?

  • Online retail is soaring: Online retail has fundamentally disrupted the sector, putting pressure on traditional stores and the changing retail landscape.

  • It may only be the beginning: Mobile devices are proliferating—especially in developing markets—and potentially creating new e-commerce consumers.

  • Not all online retailers are created equal: Iconic companies in online retail—like Amazon and Alibaba—are reshaping the retail world. One of ProShares Retail Disruption ETFs, ONLN’s modified market-cap weighting puts emphasis on these leaders, while also providing industry diversification.

How to buy
View all Fund detail sections

Why ONLN?

  • Online retail is soaring: Online retail has fundamentally disrupted the sector, putting pressure on traditional stores and the changing retail landscape.

  • It may only be the beginning: Mobile devices are proliferating—especially in developing markets—and potentially creating new e-commerce consumers.

  • Not all online retailers are created equal: Iconic companies in online retail—like Amazon and Alibaba—are reshaping the retail world. One of ProShares Retail Disruption ETFs, ONLN’s modified market-cap weighting puts emphasis on these leaders, while also providing industry diversification.

How to buy

Investment Objective

ProShares Online Retail ETF seeks investment results, before fees and expenses, that track the performance of the ProShares Online Retail Index.

Documents & Downloads
Fund Fact Sheet
This links to a pdf file This link opens a new window
Attribution Report
This links to a pdf file This link opens a new window
NAV History
This links to a pdf file This link opens a new window

You may order paper copies by contacting ProShares Client Services at 866-PRO-5125 (866-776-5125)

Performance

Growth of $10,000

Since Inception
Since Inception
Year-to-Date
1 Month
3 Months
6 Months
1 Year
3 Years
5 Years
10 Years

Chart is updated nightly to reflect the more recent of the previous day's market closing price or the closing price on the day the fund was last traded.

Total Return

Month-End Total Returns as of 4/30/2025
Fund + Index 1m 3m 6m YTD 1Y 3Y 5Y 10Y Since Inception Inception Date
ONLN Market Price -2.81% -15.47% -2.60% -5.54% 10.34% 3.95% 0.10% -- 1.03% 07/13/2018
ONLN NAV -2.78% -15.52% -2.62% -5.55% 10.61% 3.94% 0.13% -- 1.04% 07/13/2018
ProShares Online Retail Index -2.74% -15.41% -2.34% -5.36% 11.23% 4.53% 0.68% -- 1.58% --

The performance quoted represents past performance and does not guarantee future results. Investment return and principal value of an investment will fluctuate so that an investor's shares, when sold or redeemed, may be worth more or less than the original cost. Shares are bought and sold at market price (not NAV) and are not individually redeemed from the fund. Market price returns are based upon the midpoint of the bid/ask spread at 4:00 p.m. ET (when NAV is normally determined for most funds) and do not represent the returns you would receive if you traded shares at other times. Your brokerage commissions will reduce returns. Current performance may be lower or higher than the performance quoted. For standardized returns and performance data current to the most recent month end, see above.

About the Fund

Snapshot
  • Ticker
    ONLN
  • Intraday Ticker
    ONLN.IV
  • CUSIP
    74347B169
  • Inception Date
    7/13/18
  • Expense Ratio
    0.58%
  • NAV Calculation Time
    4:00 p.m. ET
  • Distributions
    Quarterly
  • Options Available
    Yes
Price
as of 5/14/2025
  • NAV
    $48.08
  • NAV Change
    $+0.38 up caret
  • Market Price
    $48.08
  • Market Price Change
    $+0.40 up caret
  • Trading Volume (M)
    5,799
  • 30-Day Median Bid Ask Spread
    0.08%
  • View Premium / Discount
Snapshot
  • Ticker
    ONLN
  • Intraday Ticker
    ONLN.IV
  • CUSIP
    74347B169
  • Inception Date
    7/13/18
  • Expense Ratio
    0.58%
  • NAV Calculation Time
    4:00 p.m. ET
  • Distributions
    Quarterly
  • Options Available
    Yes
Price
as of 5/14/2025
  • NAV
    $48.08
  • NAV Change
    $+0.38 up caret
  • Market Price
    $48.08
  • Market Price Change
    $+0.40 up caret
  • Trading Volume (M)
    5,799
  • 30-Day Median Bid Ask Spread
    0.08%
  • View Premium / Discount

Exposures

Fund as of 5/14/2025

Holdings

as of 5/14/2025

Weight Ticker Description Exposure Value
(Notional + GL)		 Market Value Shares/Contracts SEDOL Number
23.37% AMZN AMAZON.COM INC -- $17,753,089.50 84,438 2000019
10.74% EBAY EBAY INC -- $8,157,072.30 117,962 2293819
6.48% BABA ALIBABA GROUP HOLDING-SP ADR -- $4,922,047.90 36,718 BP41ZD1
6.24% PDD PDD HOLDINGS INC -- $4,742,046.54 39,886 BYVW0F7
5.07% CVNA CARVANA CO -- $3,848,635.44 12,597 BYQHPG3
4.58% GCT GIGACLOUD TECHNOLOGY INC - A -- $3,477,731.25 185,479 BP0WTV4
4.43% BYON BEYOND INC -- $3,366,812.28 602,292 2855930
4.39% CPNG COUPANG INC -- $3,333,906.81 123,891 BNYHDF3
4.34% W WAYFAIR INC- CLASS A -- $3,299,786.26 85,642 BQXZP64
3.84% CHWY CHEWY INC - CLASS A -- $2,917,832.16 71,184 BJLFHW7
3.73% BKE BUCKLE INC/THE -- $2,834,979.91 71,177 2149934
3.72% FIGS FIGS INC-CLASS A -- $2,827,329.12 611,976 BMXXBD9
3.44% MELI MERCADOLIBRE INC -- $2,612,716.00 1,019 B23X1H3
3.39% ETSY ETSY INC -- $2,574,582.00 54,825 BWTN5N1
3.18% RVLV REVOLVE GROUP INC -- $2,415,362.04 121,436 BJ1FD74
3.16% SE SEA LTD-ADR -- $2,400,704.16 14,712 BYWD7L4
2.36% JD JD.COM INC-ADR -- $1,791,466.47 50,139 BMM27D9
2.08% ODD ODDITY TECH LTD-CL A -- $1,576,236.42 25,317 BM9HHR1
1.44% GLBE GLOBAL-E ONLINE LTD -- $1,096,720.04 31,993 BN770J3
-- OZON OZON HOLDINGS PLC - ADR -- $00.00 60,470 BN10NX3
-- -- NET OTHER ASSETS (LIABILITIES) -- $12,976.55 12,977 --
Download Holdings (.csv)This links to a pdf fileThis link opens a new window

Index

as of 3/31/2025

  • Total Number of Companies19
  • Price/Earnings Ratio31.956
  • Price/Book Ratio5.772
  • Dividend Yield ( % )--
  • Avg. Index Market Capitalization$149.98 billion
About the Index

The ProShares Online Retail Index is designed to measure the performance of U.S.-listed companies deemed to be "Online Retailers."

Distributions

For

2025
  • 2025
  • 2024
  • 2020
Ex-Dividend Date Record Date Payable Date Dividend Long-Term Capital Gain Short-Term Capital Gain Return of Capital

 

 

Sources: ProShares, We Are Social, DataReportal, Hootsuite, January 2021

E-Commerce’s Inflationary Advantage in a Post-Lockdown Era

Inflation poses a challenge to all companies, especially retailers. Our latest report looks at how e-commerce is faring in the post-pandemic environment.
Read More

The E-Commerce Trend: Still Early and Still Intact

The E-Commerce Opportunity: Long-term and Timely
Get the latest perspectives and updates.

For the total return table above, since inception returns are cumulative for funds less than one year old; otherwise, returns are annualized. Market returns are based on the composite closing price and do not represent the returns you would receive if you traded shares at other times. The listing date is typically one or more days after the fund inception date. Therefore, NAV is used to calculate market returns prior to the listing date.

The expense ratio for certain funds includes a contractual fee waiver that results in a lower net expense ratio for some or all periods shown. For information about this ETF’s fees, please see above.

Holdings are subject to change. ProShares may invest in financial instruments (including derivatives) that, in combination, should have daily price return characteristics similar to the fund's benchmark.

Registered Investment Companies are required by the IRS to distribute substantially all of their income and capital gains to shareholders at least annually. For specific tax advice, we recommend you speak with a qualified tax professional.

The performance quoted represents past performance and does not guarantee future results. Investment return and principal value of an investment will fluctuate so that an investor's shares, when sold or redeemed, may be worth more or less than the original cost. Shares are bought and sold at market price (not NAV) and are not individually redeemed from the fund. Market price returns are based upon the midpoint of the bid/ask spread at 4:00 p.m. ET (when NAV is normally determined for most funds) and do not represent the returns you would receive if you traded shares at other times. Your brokerage commissions will reduce returns. Current performance may be lower or higher than the performance quoted. For standardized returns and performance data current to the most recent month end, see above.

Index information does not reflect any management fees, transaction costs or expenses. Indexes are unmanaged, and one cannot invest directly in an index.

There is no guarantee that capital gain distributions will not be made in the future. There is no guarantee that dividends or interest income will be paid.

There is no guarantee any ProShares ETF will achieve its investment objective.

Investing involves risk, including the possible loss of principal. This ProShares ETF is non-diversified and entails certain risks, including imperfect benchmark correlation and market price variance, that may decrease performance. Please see their summary and full prospectuses for a more complete description of risks.

International investments may involve risks from: geographic concentration, differences in valuation and valuation times, unfavorable fluctuations in currency, differences in generally accepted accounting principles, and from economic or political instability.

Investments in smaller companies typically exhibit higher volatility. Small- and mid-cap companies may have limited product lines or resources, may be dependent upon a particular market niche and may have greater fluctuations in price than the stocks of larger companies. Small- and mid-cap companies may lack the financial and personnel resources to handle economic or industry-wide setbacks and, as a result, such setbacks could have a greater effect on small- and mid-cap security prices.

Investments in the consumer discretionary and retailing industries are subject to risks such as changes in domestic and international economies, interest rates, competition and consumer confidence; disposable household income; consumer tastes and preferences; intense competition; changing demographics; marketing and public perception; and dependence on third-party suppliers and distribution systems.

Emerging markets are riskier than more developed markets because they may develop unevenly or may never fully develop. Investments in emerging markets are considered speculative.

Carefully consider the investment objectives, risks, charges and expenses of ProShares before investing. This and other information can be found in their summary and full prospectuses. Read them carefully before investing.

Solactive AG serves as index calculation agent for this index and performs routine daily calculations and maintenance (e.g., reconstitution, rebalancing, and corporate actions). "Solactive AG," a registered trademark of Solactive AG has been licensed for use by ProShare Advisors LLC ("ProShares"). SOLACTIVE AG AND ITS AFFILIATES MAKE NO WARRANTIES, EXPRESS OR IMPLIED, AND BEAR NO LIABILITY WITH RESPECT TO THE INDEX, PROSHARES, OR THE FUND.

Quote data provided by Interactive Data - Real Time Services, Inc. and subject to terms of use.

ProShares are distributed by SEI Investments Distribution Co., which is not affiliated with the funds’ advisor or sponsor.

Your use of this site signifies that you accept our Terms and Conditions of Use.