Thematic ETF Designed to Capitalize on Transformational Changes Accelerated by COVID-19

Oct 15, 2020
ProShares Launches Thematic ETF Designed to Capitalize on Transformational Changes Accelerated by COVID-19

Bethesda, MD – October 16, 2020 – Today, premier ETF provider ProShares launched the ProShares MSCI Transformational Changes ETF (NYSE: ANEW). ANEW invests in companies which may benefit from transformational changes in how we work, take care of our health, and consume and connect—changes accelerated by COVID-19.

“Many global industries are experiencing rapid transformational changes that may offer compelling investment opportunities,” says ProShares CEO Michael L. Sapir. “ANEW is designed to harness the potential growth of these companies as they reshape our new world.”

ANEW provides access to companies involved with one or more of four key Transformational Changes, as determined by MSCI Inc., the index provider: Future of Work, Genomics & Telehealth, Digital Consumer, and Food Revolution.

“Consider the big picture: use of commercial robots almost tripled to 2.7 million over the past decade, the cost of sequencing a human genome has dropped 99% in 15 years, and e-commerce grew at an annualized rate of 82% in 2020—these are dramatic changes,” says Scott Helfstein, Executive Director, Thematic Investing at ProShares. “The way we behave as workers and consumers is changing—accelerated by COVID-19—and investors should pay attention to the companies evolving to meet these challenges.”

ANEW tracks the MSCI Global Transformational Changes Index, which includes U.S., non-U.S., developed, and emerging market companies that provide products or services associated with one or more of the Transformational Changes. Each Transformational Change is weighted as 25% of the index, and companies may be selected for more than one Transformational Change. Final weights for each company are subject to a maximum weight of 2.00%.

ProShares is a leader in thematic investing, and ANEW builds on the firm’s current successes in this space, joining retail disruption, infrastructure and pet care ETFs. The funds are as follows:

ProShares ETF Ticker Index
MSCI Transformational Changes ANEW MSCI Global Transformational Changes Index
Online Retail ONLN ProShares Online Retail Index
Long Online/Short Stores CLIX ProShares Long Online/Short Stores Index
Decline of the Retail Store EMTY Solactive-ProShares Bricks and Mortar Retail Store Index
DJ Brookfield Global Infrastructure TOLZ Dow Jones Brookfield Global Infrastructure Composite Index
Pet Care PAWZ FactSet Pet Care IndexTM


About ProShares

ProShares has been at the forefront of the ETF revolution since 2006. ProShares now offers one of the largest lineups of ETFs, with more than $40 billion in assets. The company is the leader in strategies such as dividend growth, interest rate hedged bond and geared (leveraged and inverse) ETF investing. ProShares continues to innovate with products that provide strategic and tactical opportunities for investors to manage risk and enhance returns.

Weightings may fluctuate between rebalance dates and may be higher or lower than the indicated amounts.

This is not intended to be investment advice. There is no guarantee forecasts will be met.

Sources: International Federation of Robotics, September 2020; National Human Genome Research Institute, August 2020; U.S. Census Bureau, August 2020

Investing involves risk, including the possible loss of principal. This ProShares ETF is subject to certain risks, including imperfect benchmark correlation and market price variance, which may decrease performance. Please see summary and full prospectuses for a more complete description of risks.There is no guarantee any ProShares ETF will achieve its investment objective.

Natural or environmental disasters, including pandemics and epidemics have been, and can be, highly disruptive to economies and markets and have recently led, and may continue to lead, to increased market volatility and significant market losses.

Investments in the health care equipment and services industry, the software and services industry, and the media and entertainment industry are subject to a number of risks, including risks associated with limited product lines, technological developments, regulatory changes, the impact of research and development costs, and changing consumer preferences.

The fund concentrates its investments in certain sectors. Narrowly focused investments typically exhibit higher volatility.

Investments in non-U.S. securities may involve risks different from U.S. securities, including risks from geographic concentration, differences in valuation and valuation times, unfavorable fluctuations in currency, differences in generally accepted accounting principles, and from economic or political instability.

Investments in emerging markets generally are less liquid, more volatile and riskier than investments in more developed markets and are considered to be speculative.

Carefully consider the investment objectives, risks, charges and expenses of ProShares before investing. This and other information can be found in their summary and full prospectuses. Read them carefully before investing. Obtain them from your financial professional or visit

"MSCI," "MSCI Inc." and "MSCI Index" are service marks of MSCI and have been licensed for use by ProShares. ProShares have not been passed on by MSCI or its affiliates as to their legality or suitability. ProShares based on MSCI indexes are not sponsored, endorsed, sold or promoted by MSCI or its affiliates, and they make no representation regarding the advisability of investing in ProShares. THIS ENTITY AND ITS AFFILIATES MAKE NO WARRANTIES AND BEAR NO LIABILITY WITH RESPECT TO PROSHARES.

ProShares are distributed by SEI Investments Distribution Co., which is not affiliated with the funds' advisor or sponsor.

Your use of this site signifies that you accept our Terms and Conditions of Use.

Media Contact
Tucker Hewes
Investor Contact
Media Contact
Tucker Hewes
Investor Contact

ProShares are distributed by SEI Investments Distribution Co., which is not affiliated with the funds’ advisor or sponsor.

Your use of this site signifies that you accept our Terms and Conditions of Use.