Online Retail ETF - ONLN Online Retail ETF

ProShares Online Retail ETF seeks investment results, before fees and expenses, that track the performance of the ProShares Online Retail Index.

E-commerce sales are growing rapidly, as shopping goes increasingly digital. ProShares Online Retail ETF (ONLN) is the first ETF focused exclusively on retailers that principally sell online.

  • Analysts expect the growth of online retail to continue. About 10% of global retail sales today are made online, leaving tremendous room for growth. Recent data indicates that figure could double by 2030.
  • ONLN's strategy pinpoints retailers that principally sell online or through other non-store channels, such as mobile or app purchases, and separates them from those reliant on bricks-and-mortar stores.
  • Not all online retailers are created equal. ONLN focuses on the largest players in the space—iconic companies like Amazon and Alibaba, whose rise is reshaping the retail world.
  • Learn More about ProShares Retail Disruption ETFs.
  • Subscribe The U.S. Census Bureau released new quarterly e-commerce data. Get it in our Retail Disruption Quarterly Highlights.
  • Explore. Learn why ONLN was named a Hidden Gem by Inside ETFs.

As of 6/14/19

Description Ticker Symbol Exposure Value
(Notional + G/L)
Market Value ($) Shares/Contracts
AMAZON.COM INC AMZN - $5,326,689.83 2,849.00
ALIBABA GROUP HOLDING LTD BABA - $3,562,309.20 22,532.00
STITCH FIX INC SFIX - $1,204,383.20 40,240.00
WAYFAIR INC W - $1,072,347.38 6,778.00
EBAY INC EBAY - $1,053,916.26 27,086.00
CHEGG INC CHGG - $1,037,172.99 26,601.00
SHUTTERFLY INC SFLY - $1,028,035.35 20,337.00
ETSY INC ETSY - $1,022,830.80 15,086.00
GROUPON INC GRPN - $972,864.27 272,511.00
NETFLIX INC NFLX - $939,353.45 2,765.00
LIBERTY INTERACTIVE CORP QRTEA - $935,820.20 72,940.00
1-800-FLOWERS.COM INC FLWS - $681,697.92 34,464.00
JD.COM INC JD - $673,436.80 24,896.00
MERCADOLIBRE INC MELI - $670,824.00 1,089.00
VIPSHOP HOLDINGS LTD VIPS - $656,587.58 85,382.00
LANDS END INC LE - $380,260.08 31,067.00
DULUTH HOLDINGS INC DLTH - $377,247.92 28,216.00
PETMED EXPRESS INC PETS - $350,521.60 19,916.00
OVERSTOCK.COM INC OSTK - $322,158.84 33,983.00
BLUE APRON HOLDINGS INC APRN - $52,279.85 95,037.00
NET OTHER ASSETS / CASH - - $30,670.65 30,670.65

Sources: eMarketer (10% of global retail sales are online); FTI Consulting, 2017 U.S. Online Retail Forecast (projected sales growth).