ProShares GENIUS Money Market ETF (IQMM) Wins Innovation Award.

Oct 21, 2026
ProShares GENIUS Money Market ETF (IQMM) Wins Product Innovation Award at the 2026 Financial Times Asset Management STAR Awards North America

BETHESDA, Md. – ProShares, a premier provider of exchange-traded funds (ETFs), today announced its ProShares GENIUS Money Market ETF (IQMM) has won the Product Innovation and New Product Development award at the 2026 Financial Times Asset Management STAR Awards North America. The inaugural awards recognize asset managers that show excellence, creativity and leadership across the North American investment industry.

“We’re honored to receive this recognition for IQMM, which reflects ProShares’ longstanding commitment to developing innovative investment products,” said ProShares CEO Michael L. Sapir. “IQMM is the first money market ETF to meet the stringent requirements of the GENIUS Act while offering investors the convenience and flexibility of an ETF.”  

IQMM has become the world's largest money market ETF.1 The fund provides a flexible, transparent option for investors seeking a high-quality cash management solution, investing exclusively in short-term U.S. Treasuries with a focus on principal preservation and stability. 

ProShares recently announced plans to expand beyond its traditional ETF lineup into new areas, including active management and private markets. The firm also continues to innovate across its existing product offerings, with recent launches including the first ETF investing exclusively in companies with a sustained history of share buybacks (BUYB), the first ETF tracking the CoinDesk 20 index (KRYP), and leveraged single-stock ETFs tied to SpaceX (SPCF) and SK hynix (SKHU). 

Winners were selected by an independent panel of industry judges following an open nomination and evaluation process, with the 2026 awards presented on October 19th in Boston. For more information on fund eligibility and award methodology, click here.  

IQMM Asset Management Winner.png

Sean Grover (center), Director of Product Development at ProShares, accepts the Product Innovation Award for the ProShares GENIUS Money Market ETF (IQMM). 

About ProShares 

ProShares has been at the forefront of the ETF revolution since 2006, offering one of the industry’s largest ETF lineups. ProShares, together with its mutual fund affiliate, ProFunds, manages more than $112 billion in assets.2 The company is a leader in strategies such as dividend growth, high income, interest rate hedged bond, crypto and geared (leveraged and inverse) ETF investing. ProShares continues to innovate with products that provide strategic and tactical opportunities for investors to manage risk and enhance returns.    

Sources:

 

1 U.S. News & World Report, as of 10/7/26

2 As of 9/30/26

Steve Schaefer

(212) 207-9456

Steve@hewescomm.com

ProShares

(866) 776-5125

info@proshares.com
Steve Schaefer

(212) 207-9456

Steve@hewescomm.com

ProShares

(866) 776-5125

info@proshares.com

Investing involves risk, including the possible loss of principal. There is no guarantee any ProShares ETF will achieve its investment objective.  

Although the Fund will seek to continue to qualify as a “government money market fund,” it will not seek to maintain a stable net asset value (“NAV”) per share using the amortized cost or penny rounding method of valuation. Instead, the Fund will calculate its NAV per share based on the market value of its investments. In addition, unlike a traditional money market fund, the Fund operates as an exchange traded fund (“ETF”). As an ETF, the Fund’s shares will be traded on NYSE Arca and will generally fluctuate in accordance with changes in its NAV per share as well as the relative supply of, and demand for, shares on NYSE Arca. An investment in the Fund is not a bank account and is not insured or guaranteed by the Federal Deposit Insurance Corporation or any other government agency. The Fund’s sponsor is not required to reimburse the Fund for losses, and you should not expect that the sponsor will provide financial support to the Fund at any time, including during periods of market stress.  

Shares of the Fund are expected to be held primarily by one or more stablecoin issuers as part of the reserve assets backing their outstanding payment stablecoins. The activities of these issuers may create redemption pressure that could negatively impact the value of the Fund. In particular, during periods of market stress, regulatory uncertainty, or volatility in the digital asset ecosystem, the Fund may experience rapid or unexpected redemption requests. These redemptions could adversely affect the Fund’s liquidity, yield, and ability to maintain a stable net asset value, particularly during broader market dislocations.  

Future legislative or regulatory developments—including, but not limited to, rulemaking pursuant to the Genius Act—may impact the types of assets the Fund is permitted to hold or the manner in which the Fund may be used as a reserve vehicle for stablecoin issuers. Because the Fund intends to invest only in certain eligible reserve assets permitted under the Genius Act, its yield may be lower than that of other money market funds with broader investment mandates.  

Carefully consider the investment objectives, risks, charges and expenses of ProShares before investing. This and other information can be found in the summary and full prospectuses at Proshares.com. Read them carefully before investing.  

ProShares are distributed by SEI Investments Distribution Co., which is not affiliated with the funds’ advisor or sponsor.

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